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Personal Data Processing Policy for endometriozamorava.cz under GDPR

The controller of your personal data within the meaning of this website is:

The website endometriozamorava.cz is a private informational and educational project of MUDr. Martin Němec, MBA. It is not operated or funded by Frýdek-Místek Hospital or any other institution.

The processing of personal data is carried out in accordance with Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (hereinafter the "Regulation"), as well as applicable Czech law on personal data processing.

Definitions

Data subject: A natural person (patient, visitor to the website) to whom personal data relate (also referred to as "you" or "patient").

Personal data: Any information relating to an identified or identifiable natural person. An identifiable person is one who can be identified, directly or indirectly, by reference to an identifier such as a name, e-mail address, phone number, etc.

Controller: The entity that determines the purposes and means of processing personal data and is responsible for such processing. The controller is MUDr. Martin Němec, MBA (also referred to as "we").

Processor: An entity that processes personal data on behalf of the controller under a data processing agreement (also referred to as a "partner").

Website: The website available at www.endometriozamorava.cz.

Cookies: Small text files stored by your web browser. They are used to improve website functionality, analyse traffic and support marketing activities. Cookies are only stored with your consent, except for strictly necessary cookies.

I. Processing of Personal Data

I.I What personal data do we process?

Depending on the applicable legal basis and purpose of processing, we process the following categories of personal data:

  1. identification and contact data: first and last name, e-mail address, phone number;
  2. message content: text of an enquiry or appointment request submitted via the contact form;
  3. electronic data: IP address, cookies, information about behaviour on the website (only with your consent).

I.II. Where do we obtain personal data?

We process personal data obtained:

  1. directly from you via the appointment and consultation request form on the website;
  2. automatically during your visit to the website - anonymised analytical data (only with your consent).

I.III. How do we use your personal data?

  1. Processing of appointment or consultation requests
    Data submitted via the contact form (name, e-mail, phone, message) is used solely to respond to your enquiry or to facilitate an appointment. Legal basis: performance of a contract or pre-contractual measures (Art. 6(1)(b) of the Regulation).
  2. Traffic analysis
    With your consent, we collect anonymised data about website traffic - number of visits, browsing behaviour, device specifications, approximate location (city/region). Legal basis: consent (Art. 6(1)(a) of the Regulation).
  3. Direct marketing and personalised content
    With your consent, personalised offers may be displayed through partner platforms (Facebook) based on your behaviour on the website. Legal basis: consent (Art. 6(1)(a) of the Regulation). You may withdraw your consent at any time via the cookie settings on this website.

I.IV. With whom do we share your personal data?

Your personal data may be shared with the following service providers:

  1. Google Ireland Limited - website analytics (Google Analytics 4) and Hotjar
    Gordon House, Barrow Street, Dublin 4, Ireland
    Privacy policy: https://policies.google.com/privacy
  2. Meta Platforms Ireland Limited - Facebook SDK (personalised content and advertising)
    4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland
    Privacy policy: https://www.facebook.com/privacy/policy
  3. Mgr. Ing. Radovan Zahornadský - website administrator
    Záhuní 325, 744 01 Frenštát pod Radhoštěm, Czech Republic
    Company ID: 03652131

I.V. How do we protect your personal data?

Personal data is handled with the utmost care and diligence. Data submitted via contact forms is stored on a secure server accessible only to authorised persons. All data transfers are encrypted using the HTTPS protocol.

I.VI. How long do we retain personal data?

Type of data Retention period
Contact form data (appointment requests) For as long as necessary to process the request, up to 1 year.
Analytics cookies (Google Analytics, Hotjar) Until consent is withdrawn, up to 2 years.
Marketing cookies (Facebook) Until consent is withdrawn, up to 90 days.
Strictly necessary cookies (website functionality) For the duration of the session or until expiry (up to 1 year).

I.VII. What are your rights?

  • Right of access: you may ask us whether and what personal data we process about you.
  • Right to rectification: you may ask us to correct or complete inaccurate or incomplete personal data.
  • Right to erasure: you may ask us to delete your personal data (except where retention is required by law).
  • Right to restriction of processing: you may ask us to restrict the processing of your personal data.
  • Right to data portability: you have the right to receive personal data you have provided to us in a structured, commonly used and machine-readable format.
  • Right to object: you have the right to object to the processing of your personal data for direct marketing purposes.
  • Right to withdraw consent: you may withdraw your consent to analytics and marketing cookies at any time by clicking "Cookie settings" in the footer of this website.
  • Right to lodge a complaint: you have the right to lodge a complaint with the Office for Personal Data Protection (ÚOOÚ), Pplk. Sochova 27, 170 00 Prague 7, Czech Republic, tel.: +420 234 665 111, website: www.uoou.cz.

II. Cookie Policy

What are cookies?

Cookies are small data files stored by your browser when you visit www.endometriozamorava.cz. Cookies cannot execute programs or transfer viruses to your device.

We use three categories of cookies: strictly necessary, analytics and marketing.

II.I. Strictly necessary cookies

These cookies are essential for the basic functionality of the website - correct display of content, language settings and security. Strictly necessary cookies are always active and do not require your consent.

II.II. Analytics cookies

Analytics cookies help us track website traffic and understand how visitors use the site. They allow us to identify areas for improvement and optimise content. All data is anonymised. Analytics cookies are only stored with your consent.

We use the following tools:

  1. Google Analytics 4 - Google Analytics data protection information
  2. Hotjar - user behaviour analytics tool (heatmaps, session recordings)

Data may be processed outside the EU (USA) in compliance with applicable security standards and EU Standard Contractual Clauses. Google Analytics anonymises IP addresses before transmission.

II.III. Marketing cookies

Marketing cookies enable the display of personalised content and advertisements through the Facebook platform. Marketing cookies are only stored with your consent.

  1. Facebook SDK (Meta Platforms Ireland Limited) - Meta privacy policy

II.IV. How can you manage cookies?

You may change your consent to analytics and marketing cookies at any time by clicking "Cookie settings" in the footer of this website.

Cookies can also be managed directly in your browser settings:

These policies are effective from 1 June 2026 and may be updated periodically.